Let the most beautiful guide deliver positive energy

The activity of "looking for the most beautiful tour guide" is not only a commendation to excellent tour guides, but also a spur to other tour guides; It is not only the image display of the tour guide team, but also allows the society to have a more detailed and in-depth understanding of the unknown efforts and efforts of the tour guide.

It is reported that the "Search for the most beautiful tour guide" activity jointly sponsored by the National XX Bureau and XX is currently in full swing everywhere. Unexpectedly, people found that the most beautiful tour guides who have been paying silently, taking the lead of others and being praised by others are actually close to them, and they seem to have a common feature - dark skin, which is the mark of years of exposure to the wind and sun. These "black pearls" are the important wealth of the beauty industry, and are very precious.

The beauty industry needs to display the image and value of "black pearl". For a long time, due to the distorted business environment such as zero negative group fees, a series of problems arising from tourism management and operation have erupted in the work process of tour guides, and to some extent, the group of tour guides has borne some of the industry ills, so tour guides are often at the "top of the wind".

Objectively speaking, tour guides do have their own shortcomings, but at the same time, they also have their helplessness, grievance and pain. I hope the society can treat and understand correctly. In terms of tour guides, we can not always "good things don't go out, bad things spread thousands of miles", which is neither fair nor responsible for tour guides.

From a macro perspective, there are currently more than 700000 tour guides in China. This team is generally good and has made great contributions to the development of tourism. There are also many commendable points in the evaluation of tourists on tour guides; On the micro level, among the tour guides I know, some have not had a reunion dinner with their families in the Spring Festival since their graduation, bringing happiness to tourists and leaving regret to themselves; Some of them have become competent tour guides and derelict moms because they are devoted to the work of leading the group; Some learned of the death of their relatives during the tour, but endured the grief, still smiled at the tourists and gave them a happy journey

"Looking for the most beautiful tour guide" is not only a commendation to excellent tour guides, but also a spur to other tour guides; It is not only an image display of the tour guide team, but also a more detailed and in-depth understanding of the unknown efforts and efforts of the tour guide.

"Looking for the most beautiful tour guide" activity is not only to find "black pearls", but also to weave "black pearl necklace". According to the activity plan, the event organizing committee will organize and carry out activities such as "Looking for the most beautiful tour guide and taking photos", "How to make the most beautiful tour guide", "Talk about the professional reputation of tour guide", etc., and will collect relevant deeds materials, award-winning works, photographic works, etc. into a volume, publish and publish the book "The most beautiful tour guide", and widely publicize the advanced deeds of "The most beautiful tour guide". It can be seen that this activity will gather the "black pearl" - the most beautiful tour guides scattered in various provinces and cities, twist them into a rope, gather strong positive energy, and string them into an amazing "black pearl necklace", so as to display the professional beauty, moral beauty and behavior beauty of the tour guide group by virtue of the collective strength, establish a good image of the tour guide group, and let the whole society further understand, respect and trust the tour guide, Enhance the professional self-confidence and pride of tour guides.

"Looking for the most beautiful tour guide" makes "Black Pearl" more valuable. At present, various provinces and cities are carrying out the activity of "looking for the most beautiful tour guide" in combination with their own conditions. In order to make the most beautiful tour guide more valuable and continuously improve the social recognition, some of them have cooperated with the trade unions and personnel and labor departments of various provinces and cities in the activity and awarded the title of "technical champion" and "technical expert" to the most beautiful tour guide; Some of them are combined with the famous tour guides launched by the National Tourism Administration to let the most beautiful tour guides enter the university, give lessons to college students, and create expert tour guides; Some also recommend the most beautiful tour guides to participate in provincial and municipal model worker, etc., in order to give the most beautiful tour guides a broad stage, let the "black pearls" shine, let the society perceive the talent of tour guides, and constantly improve their social status.

Industry authorities have pointed out that tour guides are special and important in the transformation and upgrading of tourism industry in the future. Their status will not be marginalized and weakened, but will be more prominent and important. As the "ballast stone" of the industry, the role of tour guides will become more and more important. There must be a group of "black pearls" in the tour guide team. With the selfless dedication and self-improvement spirit of "bow down and be willing to be a child", "self-improvement, and stop at the end of perfection", they will actively practice the core values of the industry of "tourists are the first to serve sincerely", so as to make tourists more satisfied and more recognized by